Experienced travelers report that the primary criterion for doing business in China isA. hard…

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➤ How should foreign firms secure persuasive top management support in China?
Start by mapping decision-makers and current power holders. Engage CEO-level sponsors through executive briefings, joint visits, or memoranda of understanding. Use respected local partners to navigate guanxi and regulatory steps. Demonstrate long-term commitment, clear ROI, and quick wins. Secure a signed letter or contract from the top to show public and internal executive support.

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