(c) Identify and briefly explain three evaluation criteria that realtors are most likely to useWhen listing and selling homes for builders (such as Toll Brothers, Lennar, etc.)
Location and neighborhood:
Proximity to schools, shopping, transit, major employers, and overall neighborhood appeal strongly influence buyer demand and pricing; lot position, views, and surrounding development are also assessed.
Price and comparable market analysis (CMA):
Realtors evaluate recent sales, price per square foot, current inventory and absorption rates to set a competitive list price and anticipate market response and time on market.
Builder reputation and product quality:
The builder’s brand, warranty, construction quality, standard finishes, available upgrades, and model/home design affect buyer confidence, perceived value, and resale prospects.
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