Which of the following forecasting techniques are based on intuitive judgments?Qualitative…

Written by

in

➤ When should decision-makers rely on intuitive forecasting methods?
Use intuitive forecasting when historical data is limited, markets are novel, or rapid structural change makes past patterns unreliable. Managers also use judgment for long‑range strategic scenarios, product launches, and competitive moves. Always document assumptions and combine intuition with structured methods like Delphi or scenario analysis to improve transparency and reduce bias.

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *