Which of the following is NOT a source of competitive data?Industry Conferences and Trade ShowsNews…

➤ How reliable is social media for competitive intelligence?
Social media supplies timely signals about product feedback, marketing campaigns, customer sentiment, and competitor moves. It can be noisy and biased, so treat it as directional. Use sentiment analysis, hashtag tracking, and influencer monitoring, then corroborate findings with official announcements and third-party data before making decisions.