a. The risk that your best employees with be hired away i. The risk that the new product you expect…

➤ What causes the R&D risk that the expected new product will not materialize?
R&D product failure arises from technical infeasibility, unclear requirements, insufficient funding, or weak project management. Market shifts, regulatory hurdles, and poor prototyping also derail development. Lack of cross-functional input and unrealistic timelines increase risk. Early-stage experiments, feasibility studies, and customer validation narrow uncertainty and reveal whether a product is likely to reach viable release.