What stage of the Kurt Lewis’s model for change “increases the group behavior for change or…

➤ How can leaders increase driving forces during the unfreezing stage?
Leaders increase driving forces by creating urgency, aligning incentives, and communicating a clear vision. They engage key stakeholders, model new behaviors, and provide training and resources. Data and quick wins help justify the change. These actions raise pressure and motivate teams to abandon old routines and support the transition.