A firm’sis its long-term purpose that defines both what it aspires to be in thelong run and what it wants to avoid in the meantime.
A. mission
B. strategy
C. objective
D. goal
A firm’sis its long-term purpose that defines both what it aspires to be in thelong run and what it wants to avoid in the meantime.
A. mission
B. strategy
C. objective
D. goal
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