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[>Management homework help](https://www.sweetstudy.com/fields/business-finance-management) For this assessment, you will choose a real organization that you have interest in, then imagine that leadership has asked you to create a business strategy for the company. It is important that you choose a c…

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Assignment Prompt & Instructions

[>Management homework help](https://www.sweetstudy.com/fields/business-finance-management)

For this assessment, you will choose a real organization that you have interest in, then imagine that leadership has asked you to create a business strategy for the company. It is important that you choose a company in an industry that you can research in the Capella library and online to create a well-researched and supported plan.

Use information from the company's website, the Capella library, and your course textbook to complete this assessment. Write a business analysis that includes the following:

– Provide an introduction to the company and industry, and a summary of the PESTEL or Five Forces that you created, directing the reader to the full PESTEL or Five Forces in the appendix.
– Explain the generic business strategies for the company. Include cost, differentiation, and focus or hybrid information.
– Analyze the business strategy the company uses in its marketplace approach. Provide examples of how the strategy is used to position the company in a competitive environment.
– Analyze the company’s business model:
– What are the core products?
– How does the organization make money?
– What is the customer value proposition?
– What is the profit proposition?
– Analyze the corporate strategy of the company. Include the product, and geographical and vertical scopes in which it operates.
– Has the company expanded from its original product line or field of operation?
– Does the company own vertically-related activities along the value chain for its products?
– Analyze the overall corporate structure and key management systems.
– Does the company employ diversification, vertical integration, or globalization?
– Are global alliances part of the corporate strategy?
– Analyze the strategic fit between the business and corporate strategies of the company.

## **Deliverable Format**

The business strategy analysis is a professional document and should therefore follow the corresponding MBA Academic and Professional Document Guidelines, including single-spaced paragraphs.

In addition to the analysis, include:

– Title page.
– References page.
– APA formatted references from at least five sources.
– 7 pages in length, in addition to the title and reference page. Length is not as important as clear, concise, well-supported content.
– Audience is organizational leadership

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